Interview with the Founder of Needle & Thread, Pallavi Aggarwal

Needle & Thread is one of the best clothing and Punjabi footwear line in Punjab, India. The punjabi juttis by Needle & Thread are so gorgeous that you’d want to have them all. Let’s see what Pallavi, the Founder of Needle & Thread has to share with all of us.

1. How did you start your business in this industry? What inspired you?

Pallavi: It all started with designing punjabi juttis for my own self. My mom who is a designer and owns a studio here in Ludhiana encouraged me to develop some of my own designs, and with her help and collaborated ideas and efforts we emerged quite successfully, much to our surprise. Then we thought that this could be a nice business opportunity.
Talking about inspiration, we find inspiration in every nook and corner, be it birds, trees, nature, animals, art and architecture. Basically one needs to think differently and have an imagination to combine ideas and expressions with a dash of uniqueness.

2. What is that one thing that makes you different from other people in the market?

Pallavi: First of all we don’t believe in quantity rather our major focus is on providing quality. Ask one question to the people that , do they like to wear punjabi juttis? , they would reply “Yes, but they are uncomfortable to be worn for a longer time”. But our products are the most comfortable ones, they are properly cushioned and they dont bite your feet at all. We have a lot of brides who buy our juttis for thier D Day because they want to get relieved from the pain of uncomfortable shoes and heels. And another reason is we provide customization of juttis according to your outfit for the wedding day.

3. What kind of products do you sell?

Pallavi: We provide all kind of Punjabi Juttis for ladies starting from cool casual looks, to dressy looks and you will even find a pair for you D Day (whch can even be customized according to our outfit)

We provide all kind of Punjabi Juttis for ladies starting from cool casual looks, to dressy looks and you will even find a pair for you D Day (whch can even be customized according to our outfit)

4. What is the best way for a customer to contact you? Do you ship everywhere in India?

Pallavi: The best way is to directly message us on instagram or facebook, we are really quick in responding believe me. Our account is by the @needlethread01. Yes definitely we ship everywhere in India.

You can buy your favourite pair from them on Instagram now. Follow @needlethread01 on Instagram to see more collection and get shopping now!
Follow Confessions of a Bride to be on Instagram for more amazing blogs: @confessions_bride_to_be

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